Is Aimee MIA??

I know, I’ve been getting that question a lot. Seems like I vanished, but I haven’t … I’m here!

Truth is, I started a new job, which I absolutely love! With that comes a lot of work, which I also love. The only downside is that I’ve been neglecting you, my faithful readers — and for that I am truly, sincerely sorry.

Please bear with me as I settle in to my new role and rework my schedule so that I can continue to give you the quality SEO copywriting tips and advice you deserve.

Thanks for understanding, back soon :)

Cheers,

Aimee

PS: Shameless plug – check out TripCentral’s “Name Our Travel Blog” contest! And remember to Like us while you’re there!

Weekly SEO Vault Round-up

Good morning & welcome to another beautiful spring weekend :)

It’s Friday morning and I know you want to get out of work as early as possible, so I’ll keep it quick!

Here’s what happened this week in search:

SEO COPYWRITING: Can you tell the difference between a witty headline and a search engine optimized headline? read “Is Clever Better…?” at Content Marketing Today.

SOCIAL MEDIA: See what Miranda Miller has to say about Google’s new “Social Reports” analytics that snag source and conversion value metrics.

GOOGLE: Barry Schwartz shares his thoughts on Google’s most recent algo update, the SEO penalty (in-the-works), which targets sites’ content that is considered “over optimized.”  Thanks to Laura Crest for giving us the heads up that you may have to grab this post from SEL’s homepage under “Features and Analysts.”

SEO TIP: Learn how to whip your content into shape and avoid getting hit by Google’s over-SEO’ed penalty. Check out Shelly Kramer’s discussion at V3 Integrated Marketing.

PINTEREST: The Open SEO Vault has started a pretty cool infographic over on Pinterest. Check it out, the latest infographic is from Joe Rega entitled “Inbound Marketing & SEO – Seize Opportunity or Resist Change.”

Have a great weekend, everyone! Catch ya on the flip side :)

~Aimee

WE all deserve to be PAID for our work

A freelancer, a salaried employee and an ego-maniacal business owner walk into a bar …

No joke.

Freelancing can be the most rewarding and the most frustrating work scenario you encounter. Working from home, setting your own schedule, and choosing the assignments you want to tackle are all great, but what happens when you do the work and don’t get paid? All hell breaks loose. I’ve been there … more than once. Any freelancer who’s worked more than a handful of gigs probably has a similar story. Sadly, it goes with the territory. It shouldn’t but it does.

You may recall reading a different block of text here last week. Yes, I’ve made some edits. Why? Because justice prevailed ;-)

That said, lack of payment continues to be a very prominent issue within our industry, and I remain a very strong advocate for all legitimately hard-workers fighting to be paid what they deserve.

And so I would like to keep this topic open for discussion to anyone and everyone who has experienced a similar lack of respect for hard-working freelancers and employees alike. We must band together if we are to expel these toxic, overbearing ego-maniacs.

Please, share your story with us here. If not for ourselves, then for our successors, we must not let this type of injustice prevail. Individually we are strong, but together we are unstoppable — a force to be reckoned with!

Aimee